The Caddy Journal

Articles for custom cake pricing, quoting, and bakery workflow.

Practical, no-fluff guidance for cottage bakers who'd rather be decorating than doing spreadsheets.

An elegant single-tier cake decorated with fresh flowers
July 7, 2026

How to Raise Your Cake Prices Without Losing Customers

Undercharging is the most common cottage-bakery mistake. Here is how to raise your cake prices with confidence and keep the clients worth keeping.

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A baker piping buttercream onto a cake in a home kitchen
July 3, 2026

The Hidden Costs That Quietly Erode Your Cake Profit

Ingredients are the easy part. Labor, overhead, delivery, and waste are where custom cake pricing quietly loses money. Here is how to account for them.

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A decorated multi-tier celebration cake on a stand
June 29, 2026

How Much Should You Charge for a Cake? Start With the Serving

The per-serving method gives custom cake bakers a defensible starting price. Here is how to set your base rate and adjust for complexity.

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Three Things to Track on Every Cake Quote
April 17, 2026

Three Things to Track on Every Cake Quote

A small tracking habit that helps bakers understand what is selling, what is profitable, and what needs adjustment.

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How to Price a Custom Cake Without Guessing
April 14, 2026

How to Price a Custom Cake Without Guessing

A practical pricing framework for custom cake bakers who want profitable quotes instead of gut-feel numbers.

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